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Arshans main focus has been to be closest to its customers.
And hence over a period of time, it has graduated its plans
and strategies.
To augment the PC market, Arshans today has identified strategic
business lines of networking (active & passive components),
Internet appliances, accessories and technology upgrade. Arshans
believe in extending its products through retails or distribution,
which will complement and enhance its market share of PC Business.
With an enlarged business focus, Arshans has strengthened
its multiple strategic alliances with specialists to include
the following range of products :
- Desktops
- Laptops
- Networking Solutions
- Messaging Solutions
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- Facilities Management
- Helpdesk Services
- Tele Support
- Warranty Extensions and annual / labor maintenance
contracts.
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Events and Promotions :
Since the strategy is based on creating multiple footprints
across the city, Arshans promotion strategies also
follow the same principle. That is to say, at any point of
time today, there are multiple promotion programs going on,
exciting its customers and all users in various markets across
the city. Sales promotions are also tailor made to all markets
and this has been one of the success stories at Arshans.
This is implemented in all the territories of operation.
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